Explore Collection / Ag- and Food-related Businesses(1738 Videos)
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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Thank you Mark. How are you doing? I'm Wen-fei Uva. I'm the Senior Extension Associate in the Dep...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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Where can you find those market information? I'm going to review some of the resources for marketin...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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Next, I would like to review with you some consumer trends: what we should watch out for in the food...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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Now I would like to review with you some industry trends we have to watch out for. The first one of...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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So we saw internal consolidation in companies like Winn Dixie, Supervalue and AandP. And also, comp...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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So what are we seeing in this market. What is the relationship in the distribution channel for hort...
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02-08-05
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Wen-fei Uva - Lecture - Marketing Strate
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Wen-fei Uva is a Senior Extension Associate at Cornell University. Her research interest is in mark...
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Finally, value added is really the key in today's marketing. Value added could be product form, cou...
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02-08-05
